[WINDOWS] Adding an menu item on the home page and launch an third-party exe with it?

I just downloaded these docs and am going through the same.
Before I dig deep into this, want to check if there I can do what I am thinking of doing. Below is what I want to do:

• Want to add a new menu item on the home page
• Enable the menu to open another app on my machine
  

I use to use Meedios, but just found this and fell in love with it, specially interface. One thing that I want to do is to open a DVB app from with xbmc interface, I don't want anything fancy just a link that opens my DVB app on top of xbmc.

That`s done via editing the xml files for the skin, then have it call a script or just use launcher if you are using this on any other platform than xbox.

to be clear, this is launcher : http://forum.xbmc.org/showthread.php?tid=35739
and you'll want to stick one of these http://wiki.xbmc.org/?title=List_of_Built_In_Functions somewhere in your skin's home.xml page.